Simply entitled Corsets and Capes, Burberry Prorsum’s Spring/Summer 2013 collection definitely brought in their translation of 50 Shades of Grey on the last day of London Fashion Week. Held in London’s Hyde Park and with the who’s who of the fashion, celebrity and sporting world coming together to see what Christopher Bailey, Burberry’s Chief Creative Officer had to show.
It was a tale of how many ways could Bailey interpret the Trench Coat. Simply put, it was many. It started with a mini cape trench coat (in everything from coloured plastic, metallic and gabardine), a boxy cropped-short-sleeved trench with exaggerated detailing, long egg-shaped cape and of course the classic trench in mixed materials, most notably the rainbow of metallic trench coats that Bailey sent down the runway for the finale.
But it wasn’t just trench coats that walked down the runway, proving that he can design more than just the trench, Bailey experimented with bomber jackets and puff-sleeved jackets to some success with an array of corsetry mixed in with the figure hugging dresses and peplum tops that gave the models a bit of sex appeal we’re not always used to seeing on the Burberry Prorsum runway.
Not forgetting about the part of the business that generates a huge income for the fashion house, Bailey sent down bags, clutches and sunglasses in an matching array of colours and textures with metallic and clear coloured plastics being the most popular.
Beauty wise it was all about giving the models an ‘elegant modern’ look with the models lips painted in Burberry Lip Velvet ‘Siren Red’, set to be launched worldwide later this year.
If you weren’t lucky enough to score a seat in Hyde Park for the Burberry Prorsum S/S 2013 show, it was again streamed live across the world so fans could enjoy the same show that was being seen live by the likes of Harvey Weinstein, Mario Testino, Anna Wintour, Andy Murray, Dita Von Teese, Maggie Cheung, Dev Patel, Harry Styles, Allison Mosshart, Tali Lennox and Julia Restoin Roitfield.