Who better to “be cointreauversial” than Dita von Teese? As it turns out, the people at Cointreau thought so too. The Burlesque star who is often frolicking in a large martini glass will be the Cointreau’s worldwide ambassador for the next two years.
“We are delighted to have sealed such a relationship with Dita Von Teese. She is a magnificent woman who combines elegance and extreme refinement with a certain daring sensuality. I cannot wait to reveal the ideas that emerged from our partnership discussions,” says Justin Weston, Cointreau International Director in a statement.
And it seems Dita is a fan too.
“For me, Cointreau is a quintessentially French brand, a product which transcends fashions and trends. I love its delicate taste contrasting with its strong personality. It is true that we were made to join forces around a cocktail glass!” says Dita Von Teese.
It should be interesting to see what the results of the pairing will be.
