Maybelline New York announced on Friday that supermodel and beauty icon Christy Turlington has returned to the company as a spokesperson for its new Instant Age Rewind Cream Foundation.
Christy joined Maybelline in 1991 and was ‘born with it’ for nearly 10 years.
“Christy is a perfect match for Maybelline New York—she is a natural beauty and exudes confidence,” said Cheryl Vitali, senior vice president, marketing, Maybelline New York–Garnier.
“Christy was the lead spokesperson that helped the brand launch its ‘Maybe She’s Born With It, Maybe It’s Maybelline’ tagline in the early ’90s, and she will again be an important spokesperson for the brand today.”